Nitrogen Unveils Marketing, Distribution Solution for AMs

Wealth management software company Nitrogen announced the launch of Nitrogen for Asset Managers, a platform dedicated to assisting asset managers with making their strategies more accessible to financial advisors.

In a statement announcing the new product, CEO Dan Zitting explained that it has always been a challenge for asset managers to educate advisors on the client value of funds, strategies, and models. Nitrogen’s new platform aims to address this gap and is currently being used by more than 20 asset managers who were already using Nitrogen for distribution and provided feedback informing development of the product. The software’s features include product penetration metrics, engagement analytics, and monthly trend analyses.

Source: https://www.businesswire.com/news/home/20241203549911/en/Nitrogen-Unveils-Advisor-Engagement-Marketing-Distribution-Product-for-Asset-Management-Firms