Dakota Marketplace for Software Companies

Two Massive TAMs. One Platform.

Name: Dakota Marketplace for Software Companies
Brand: Dakota
Price: 16500 USD
Availability: InStock

Dakota Marketplace gives software companies the GP data to sell into private equity, private credit, private real estate, and private infrastructure firms — and the portfolio company data to sell into their 150,000+ investments. No other platform gives you both sides of the private markets universe in one place.

Selling to GPs:30,000+ private market firms with verified C-suite contacts, AUM, strategy, and investment mandate data

Selling to Portcos:150,000+ active portfolio companies owned by those GPs, each a potential software customer

Book a Demo → See the Platform

30,000+

Private Market GPs

150,000+

Portfolio Companies

Asset Class Universes

Integrated Platform

The Opportunity

Private markets is the largest untapped TAM in software sales — and most teams are barely scratching the surface.

Most software companies calling on private markets have the right product but the wrong data. They're working from LinkedIn searches, stale lists, and incomplete contact databases — missing the majority of the market entirely. Dakota changes that.

TAM #1 — Sell to the GPs Directly

GPs

30,000+

Private Market Firms

Private equity, private credit, real estate, and infrastructure firms — each with verified decision-maker contacts, AUM, fund strategy, investment mandate, and organizational data.

CEOs, COOs, CFOs, CTOs, and Heads of Technology
Fund strategy, AUM, vintage, and LP base
Investment mandate and sector focus
Office locations and organizational structure

TAM #2 — Sell Into Their Portfolio Companies

Portcos

150,000+

Portfolio Companies

Every company owned by those GPs is a potential customer for your software. Dakota's portco database is the only place you can systematically identify and reach them at scale.

Company name, sector, and revenue range
Owning GP, acquisition date, and fund
Geography and headquarters location
Executive contacts within portfolio companies

"When a PE firm buys a company, they often want to roll out software across the entire portfolio. Dakota gives you the GP relationship first — and the portco list to follow."

No other data platform gives software companies access to both sides of this equation: the GPs who write the checks, and the 150,000 companies they own. That's why Dakota is the single best data source for any software company selling into private markets.

Four Universes of Data

Every private market asset class, fully covered.

Dakota Marketplace covers all four private market asset classes — giving your sales team a complete picture of every firm that manages private capital.

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PE & VC Firms

Private Equity

Buyout, growth equity, venture, and special situations firms — from mega-cap to lower middle market. Full fund and contact data.

Largest universe in the platform

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Direct Lenders

Private Credit

Direct lending, mezzanine, distressed, and structured credit managers — one of the fastest-growing segments in alternatives.

BDCs, CLO managers & credit funds

▣

RE Managers

Private Real Estate

Core, core-plus, value-add, and opportunistic real estate GPs across residential, commercial, industrial, and specialty sectors.

Full property strategy coverage

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Infra GPs

Private Infrastructure

Energy transition, digital infrastructure, transportation, and utilities — one of the most active and fastest-growing alternative asset classes.

Greenfield to brownfield assets

What's In The Platform

The exact data your BDRs, SDRs, and sales leaders need.

Every profile is built to power outreach — not just research. From verified C-suite contacts to fund strategy to portco ownership maps, Dakota gives your team what they need to book meetings and close deals.

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Verified C-Suite Contacts

CEO, COO, CFO, CTO, Head of Technology, Head of Operations, and Head of Sales — verified and regularly updated across every GP in the database.

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GP Firmographic Data

AUM by fund, fund vintage, investment strategy, sector focus, geographic mandate, LP base, and organizational structure for every covered firm.

🏭

Portfolio Company Database

150,000+ active portfolio companies with owning GP, acquisition date, company sector, revenue range, geography, and executive contacts.

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AI-Powered Search

Search by AUM, strategy, sector, geography, fund size, portco industry — and use Dakota's Claude-powered AI to surface and summarize accounts instantly.

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CRM Integrations

Push contacts and accounts directly to Salesforce, HubSpot, DealCloud, Dynamo, and more — no manual CSV exports, no copy-paste.

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Transaction & Deal Alerts

Get notified when GPs make new portfolio acquisitions — the moment a firm buys a company, your team knows, and the outreach opportunity opens.

We have 30,000+ GPs and 150,000+ portfolio companies in one platform. For a software company selling into private markets, there is no better place to build your TAM and work your pipeline.

Dakota Marketplace — Built by Fundraisers, for the Industry

Who Uses Dakota at Software Companies

Built for every role on your revenue team.

From the BDR booking the first meeting to the CEO setting enterprise strategy, Dakota gives every role on your team the intelligence they need.

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BDRs & SDRs

Build targeted prospect lists in minutes. Find the right contact — CEO, CTO, Head of Operations — at any GP or portco. Export directly to your CRM and start outreach with verified data the same day. No more guessing on LinkedIn.

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Heads of Sales

Build your total addressable market across all four private market asset classes. Segment by AUM, strategy, geography, or portco industry. Set territory assignments backed by real data, not estimates.

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C-Suite & VP Sales

Identify which GPs are growing fastest, which asset classes are most active, and where your product has the highest win-rate potential. Make strategic decisions about where to invest your sales resources.

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Partnerships & BD Teams

Find GPs who could become channel partners or distribution allies. Map which portcos already use complementary tools and identify natural integration opportunities across the private markets ecosystem.

How Your Team Uses It Day-To-Day

Six specific ways Dakota drives pipeline for software companies.

Dakota isn't a research tool — it's a pipeline tool. Here's exactly how your team uses it to book meetings, build accounts, and close enterprise deals.

Day-one login typically reveals 5–10x more qualified accounts in the segments your team was already working — without changing your ICP, just by expanding the universe of data behind it.

Dakota Marketplace — How Software GTM Teams Get Productive in Week One

Identify Every GP in Your ICP

Filter 30,000+ GPs by AUM, strategy, geography, and sector. Build your ideal customer profile with real firmographic data — not LinkedIn guesswork — and have a complete target list inside of an hour.

Map the Portco Opportunity

Once you've won a GP relationship, use Dakota to identify every portfolio company they own. Each portco is a separate software sale — and now you have a warm intro through the GP relationship.

Reach the Right Executive

Stop guessing who owns the technology decision. Dakota gives you the CEO, CTO, Head of Technology, and Head of Operations at every covered firm — verified, not scraped.

Alert on New Acquisitions

When a GP makes a new portfolio company acquisition, your team gets alerted immediately. That's the optimal moment to reach out — the new portco needs tools, and the GP is already an active relationship.

Push Directly to Your CRM

Integrate with Salesforce, HubSpot, DealCloud, or Dynamo. Contacts and accounts flow directly into your pipeline — no CSV, no manual entry, no data decay from copy-paste.

Build Entire Metro Sequences

Filter by city, pull every GP and portco in that metro, identify the right contacts, and build a full outreach sequence for a city visit — in the same time it used to take to research one firm.

The Data Moat

Why Dakota has data no one else can replicate.

Dakota has been building its private markets database for nearly three decades — hand-researched, continuously verified, and covering corners of the market that no data scraper or AI tool has ever reached.

📅

Nearly 30 Years of Data Collection

Dakota's research team has been building this database since the late 1990s. The depth and accuracy can't be replicated by a startup or a scraper.

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10-Person Research Team

A dedicated team of analysts continuously verifies contacts, updates fund data, and adds new GPs and portcos — human intelligence, not just automated scraping.

🔗

GP + Portco in One Platform

No other platform links GP ownership to portfolio company data at this scale. That relationship map is Dakota's most powerful differentiator.

⚡

Claude AI Built In

Dakota's Claude-powered AI lets your team search, summarize, and act on the data conversationally — without needing to build queries or navigate complex filters.

The Competitive Advantage

Your competitors are working from LinkedIn. You'll be working from Dakota.

The private markets universe is notoriously hard to map. GPs don't always have robust web presences. Portcos are often not well-indexed. Contacts turn over constantly.

Dakota solves all three — with nearly three decades of research, a 10-person verification team, and a platform built specifically for people who need to reach private markets decision-makers.

Verified contacts — not scraped profiles
Fund-level data — not just firmographic records
Portco ownership maps — not just public filings
Transaction alerts — not static data
CRM integrations — not just CSV exports
AI-powered search — not just keyword filters

Get Started

Ready to build your private markets pipeline?

30,000+ GPs. 150,000+ portfolio companies. One platform. Book a demo and see your TAM mapped in real time.

Book a Live Demo →