Mercury Capital Advisors Shutters, Citing Tough Fundraising Environment

Private funds placement agent and emerging manager investor Mercury Capital Advisors announced that it is winding down its operations due to the “very challenging capital-raising environment” that has seen fundraising cycles grow to as long as three years.

Mercury said low deal volume has limited liquidity and in turn LP capital for new GP relationships and deals, leading to “a slow revenue generation cycle for placement advisors.” As a result, the firm said it has decided to initiate insolvency proceedings in certain jurisdictions after concluding it would not be in a financial position to maintain its operations.

Mercury offered advisory and fundraising services for private equity, credit, infrastructure, and real estate strategies, as well as for co-investments and secondaries. The firm also provided anchor investments to emerging alternative managers through Mercury Capital Asset Management, with managers it has staked scaling to nearly $2B in capital commitments.

In 2024, Mercury acted as a placement agent for 3i’s $700M North American Infrastructure Fund, Capitol Meridian’s $900M Fund I, and Upper90’s $380M Fund III.

Written By: Dakota

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