emgs

41 Episodes.
One Channel at a time.
Do More With Less.

Brought to you by experienced fundraisers, designed for investment sales professionals who want real insight — not theory.

41

Episodes produced since launch

Monthly

Live show cadence

30 min

Per episode — focused, tactical, no fluff

Free

Always free to attend

Next Live! Call

June 18, 2026

1:00 PM ET · 60 min · Free

THIS MONTH’S CHANNEL · RIAs

Best practices for scaling on a budget · City scheduling · Cold outreach that works

Hosted by Gui Costin · Plus upcoming emerging manager conferences and key dates

About the show

Built for emerging managers who need to raise capital without a big budget.

The EMG Show is hosted by Gui Costin, Founder and CEO of Dakota, alongside members of the Dakota Investment Sales team. Each month, the show focuses on a different institutional channel — giving you a targeted, practical playbook for that specific audience.

The goal is simple: give you the tools to scale your business on a budget. Every episode is packed with real tactics, channel-specific myths debunked, city scheduling strategies, cold email frameworks, and conference intelligence — all from people actively in the market.

guiHeadshot-1

Your Host

Gui Costin

Founder & CEO, Dakota

RIAs Family Offices Consultants Banks & BDs Public Pensions
01

Scaling on a Budget

How to build a serious fundraising operation without a large team or wholesaling budget — leveraging time, data, and process over money.

02

City Scheduling Strategy

How to structure five-meeting days across key metro areas, maximize travel ROI, and turn geographic discipline into a systematic pipeline.

03

Cold Outreach That Works

How to craft email subject lines and copy that get replies — and why authenticity and personalization win over automation every time.

04

Channel Myths Debunked

The real truth about AUM thresholds, track record requirements, and fee flexibility — and why most emerging managers believe things that aren’t true.

05

CRM & Pipeline Discipline

How to use your CRM to drive action — not just track history — and the two questions you should ask in every meeting to qualify opportunities.

06

Conference Intelligence

Which emerging manager conferences are worth attending, and how to maximize ROI before, during, and after each event.

Our Offices

One channel. One deep dive. you're trying to reach.

Each episode focuses on a single institutional channel — giving you targeted, specific intelligence rather than generic fundraising advice.

RegisteredInvesmentadvisor Registered Investment Advisors

Investment professionals from private equity, venture capital, hedge funds, real estate, and traditional asset management firms — building relationships with allocators and growing their capital base.

17,000+ RIAs · 46,000+ CONTACTS

familyOffices Family Offices

Early adopters who invest where most allocators are paying attention. Covers what family offices are prioritizing today and how to reach the principal vs. the investment team.

3,800+ FAMILY OFFICES

consultants Consultants

Three categories — emerging manager-dedicated firms, large consultants with formal programs, and OCIOs. Each requires a completely different approach.

580+ CONSULTANT FIRMS

publicPension Public Pensions

More accessible than you think — if you know how to engage early. Public plan meeting minutes, RFP timing, and how early home office engagement shortens cycles.

1,400+ PUBLIC PENSIONS

banksBrokers Banks & Broker-Dealers

Top-down and bottom-up coverage — both matter and work together. Debunks the myth of needing $500M+ AUM or a large wholesaling team to break into the BD channel.

BANKS · BDs · INSURANCE

graph-4 Cold Email & New Media

Cross-channel episodes on authentic cold outreach, content marketing as a brand-building engine, and how to use LinkedIn and quarterly webinars to drive awareness.

CROSS-CHANNEL · AUTHENTIC

Emerging managers don’t need a bigger budget — they need a better process. The EMG Show exists to give them exactly that, one channel at a time.

GUI COSTIN — FOUNDER & CEO, DAKOTA

Join the next Dakota Way Sales Coaching session

April 23, 2026 · 1:00 PM ET · Free Masterclass · Limited Seats