Gui is the founder and CEO of Dakota, a third-party marketing firm that has raised over $30 billion for its clients since 2006. Dakota recently created its first software product, Dakota Marketplace, an institutional investor database built for fundraisers by fundraisers. The Dakota team uses the contact information in Marketplace every day to schedule meetings and raise money. Since April 2019, over 120 investment firms (and growing) have subscribed to Marketplace and are using the data to schedule their own meetings and raise money.
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